--- title: "Home" description: "More platforms. More pressure. Same deadline. AI-native workflows, built by the world’s most trusted newsroom. We help journalists & content creators – plan, coordinate and publish across broadcast, digital and social. Trusted by 700+ newsrooms worldwide.    Book a demo Missed us at IBC? We don’t just build technology for newsrooms. We are one. The […]" featured_image: "https://workflow.ap.org/wp-content/uploads/2026/03/2.svg" url: "https://workflow.ap.org/" date_modified: "2026-09-17T19:52:25+00:00" --- # More platforms. More pressure. Same deadline. **AI-native workflows, built by the world’s most trusted newsroom.** We help journalists & content creators – plan, coordinate and publish across broadcast, digital and social. **Trusted by 700+ newsrooms worldwide.**** ** ** ** [Book a demo](https://workflow.ap.org/contact/#contact-form) [Missed us at IBC?](#ibc-webinar) --- ![](https://workflow.ap.org/wp-content/uploads/2024/05/abc-australian-broadcasting-corporation2950-1.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/Allen-Media-Group.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/Bloomberg.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/bTV-Media-Group.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/CGTN.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/CNBC_AFRICA.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/Egyptian-National-Media-Authority.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/Hearst.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/HR.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/Hubbard.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/MLB-Network.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/nexstar-media-group.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/NFL.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/NINE.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/NRK.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/PROTV.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/RB.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/SBT-1.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/Scripps.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/TEGNA.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/TV4-Sweden.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/TVB.jpg) ![](https://workflow.ap.org/wp-content/uploads/2024/05/USAGM.jpg) --- ## We don't just build technology for newsrooms. We are one. The same pressures shaping your newsroom are shaping ours: more platforms, faster deadlines, changing audience habits and AI transforming how journalism gets made.   **We build from inside that reality.** ** ** **Journalism expertise. ****Technology built for the deadline. AI designed for newsroom workflows.** ![Yesica Fisch](https://workflow.ap.org/wp-content/uploads/2026/03/Yesica-Fisch-scaled.jpg) --- ## Multiple workflows. ## One newsroom technology partner. --- ## AP Storytelling --- ### **Where your newsroom’s stories live.** A story-centric workflow and production platform connecting planning, newsgathering, creation and publishing across digital, social, video and broadcast. **AI-native · Cross-platform · Configurable · Integrated** ** ** [Learn more](https://workflow.ap.org/ap-storytelling/) --- ![Product images (1)](https://workflow.ap.org/wp-content/uploads/2026/08/Product-images-1.png) ## AP ENPS --- ### **Built for the moment you go live.** Proven newsroom production technology for planning, building and delivering live broadcasts. Integrates with AP Storytelling to connect broadcast with the wider newsroom workflow.  **Trusted by 650+ broadcast newsrooms · Two Emmy® Engineering Awards** [Learn more](https://workflow.ap.org/enps-2/) --- ## Already an AP customer and need technical support? [Get Support](https://workflow.ap.org/support/) --- ## Built for the newsroom you have — and the one you're becoming. Whether you’re rethinking your newsroom stack, introducing AI, connecting fragmented systems or modernizing existing workflows, we can help you work out what comes next.    [Talk to our team](https://workflow.ap.org/contact/) ![WANF-image9](https://workflow.ap.org/wp-content/uploads/2023/08/WANF-image9.jpeg) --- ### Work across every platform Digital, social, video and broadcast. --- ### Work around the story Keep planning, updates, assignments, media and versions connected from first signal to publication. --- ### Connect, don't isolate Integrate your CMS, publishing systems, newsroom tools and data. --- ### Modernize on your terms Cloud, hybrid or on premises. Evolve without a forced rip-and-replace. --- ### Keep control Maintain choice over infrastructure, data, AI models and providers, with digital sovereignty built into your approach. --- ### Bring AI into real workflows Put AI where journalists and production teams already work. --- ![Screenshot 2026-06-23 at 9.26.19 PM 1](https://workflow.ap.org/wp-content/uploads/2026/08/Screenshot-2026-06-23-at-9.26.19-PM-1.png) --- ## AI belongs inside the workflow. Not as an add on. We’re building AI around the work journalists already do — helping newsrooms introduce new capabilities while maintaining choice over models, agents, data and infrastructure. ** ** **Rover AI brings that approach to AP Storytelling.** ** ** [Learn more about AI](https://workflow.ap.org/ai/) --- ## Built in newsrooms. Proven in newsrooms. --- --- ![Hadi Mizban](https://workflow.ap.org/wp-content/uploads/2026/03/Hadi-Mizban.jpg) **78 bureaus around the globe** We are continually looking for solutions to improve reporting efficiencies across our 78 bureaus around the globe. After surveying the market, we see the AP as ideal for our needs and are excited to work with the team and see the impact the offering will have on our digital newsroom operations ## David Hostetter, CTO ## Al Jazeera Digital --- ## Missed IBC? Join our webinar. --- Catch up on everything we showcased at IBC. Discover how **AP Storytelling embeds governance and AP standards into AI-native workflows**, explore our upgraded user interface, and see our latest integrations with **Mimir, Iconik, and AI video startup Electric Sheep**. We’ll also share how AP co-championed the IBC Accelerator project **Smart Stories** and take a closer look at the newly unveiled **Story Object Model**. [Join our webinar (US)](https://ap.zoom.us/webinar/register/WN_F7OUwsZBSYaEOztG421sKQ#/registration) [Join our webinar (Europe)](https://ap.zoom.us/webinar/register/WN_-h7n62aMQNKlnKS_8jXrlA#/registration) ![IMG_9711_portrait](https://workflow.ap.org/wp-content/uploads/2026/09/IMG_9711_portrait.jpg) --- #### Tell us where your newsroom is going. Modernizing digital workflows?  Exploring AI?  Replacing legacy technology?  Connecting digital and broadcast teams?  Trying to make the systems you already have work better together? **Talk to people who understand newsroom workflows. ** [Talk to our team](https://workflow.ap.org/contact/#contact-form) --- ### Discover insights from our team --- ![](https://workflow.ap.org/wp-content/uploads/2026/10/GzmjFGrVpfm2TWTfnhckBi-1024x683.jpg)[ ](https://workflow.ap.org/news/nab-new-york-2026/) ### [AP brings connected newsrooms to NAB New York 2026.](https://workflow.ap.org/news/nab-new-york-2026/) ![](https://workflow.ap.org/wp-content/uploads/2026/09/Untitled-design-4.webp)[ ](https://workflow.ap.org/news/cabsat-2026-ap-storytelling/) ### [Join the AP team at CABSAT 2026.](https://workflow.ap.org/news/cabsat-2026-ap-storytelling/) ![](https://workflow.ap.org/wp-content/uploads/2026/09/Product-images-3-1024x576.png)[ ](https://workflow.ap.org/news/ibc-2026-ap-storytelling-and-iconik-media-that-finds-the-story/) ### [IBC 2026: AP Storytelling and Iconik — media that finds the story,](https://workflow.ap.org/news/ibc-2026-ap-storytelling-and-iconik-media-that-finds-the-story/) No posts found --- ![Newsroom 1](https://workflow.ap.org/wp-content/uploads/2023/03/Newsroom-1-768x512.jpg) ### Broadcast newsrooms **Keep your control room and editorial team in sync, live.** Use AP Storytelling alone or combined with ENPS to connect rundowns, scripts, and digital output in one system. From newsroom to gallery, teams move fast, stay accurate, and deliver under pressure. [Learn More >](https://workflow.ap.org/broadcast-newsrooms/) ![Group 6695](https://workflow.ap.org/wp-content/uploads/2023/01/Group-6695.png) ### Digital newsrooms **Move from siloed platforms to one source of truth.** Storytelling and ENPS help digital teams plan, version, and publish across all platforms, without duplication or delay. One system for every output, every deadline. [Learn More >](https://workflow.ap.org/digital-newsrooms/) ![Group 6717](https://workflow.ap.org/wp-content/uploads/2023/01/Group-6717.png) ### Brands & corporations **Communicate clearly, credibly, and at scale.** AP Storytelling can help corporate and brand comms teams deliver timely, accurate messaging, internally and externally. Built on newsroom principles, our tools streamline planning, approval, and multi-platform publishing, so your stories reach the right people fast. [Learn More >](https://workflow.ap.org/corporate-organizations/) ![APTOPIX_Election_2022_Congress_22312061406835](https://workflow.ap.org/wp-content/uploads/2023/01/APTOPIX_Election_2022_Congress_22312061406835.png) ### Government institutions **Communicate with speed and earn public trust.** AP Storytelling and ENPS help government and nonprofit teams plan, coordinate, and publish trusted information across channels. Our tools improve speed, consistency, and transparency, so your messaging stays clear when it matters most. [Learn More >](https://workflow.ap.org/government-institutions/) ![APTOPIX_Hungary_Revolution_Anniversary_22296274550124](https://workflow.ap.org/wp-content/uploads/2023/01/APTOPIX_Hungary_Revolution_Anniversary_22296274550124.png) ### Educational institutions **Give students newsroom-ready skills with tools they’ll actually use.** AP Storytelling and ENPS help journalism programs mirror real-world newsroom operations. Students plan, script, and publish using the same systems trusted by professional journalists. [Learn More >](https://workflow.ap.org/educational-institutions/) --- ** AP Playbook is an awesome, user-friendly tool, that brings significant efficiencies to our operations…’ ‘Playbook works everywhere! Whilst remote working, Playbook makes it easy to see all of the content we have coming for the day. Voice of America planning desk We believe that AP ENPS along with the MOS protocol provides the best integration possibilities, and it will be the heart of our digital television newsroom. Hessischer Rundfunk | Frankfurt, Germany Every text story, every photo gallery, and every video package in our massive collection of content…started as a plan in Playbook. Michael Giarrusso. AP global sports editor We are continually looking for solutions to improve reporting efficiencies across our 78 bureaus around the globe. After surveying the market, we see AP Playbook as ideal for our needs and are excited to work with the Playbook team and see the impact the offering will have on our digital newsroom operations. David Hostetter, CTO of Al Jazeera Digital ![Using ENPS](https://workflow.ap.org/wp-content/uploads/2023/05/Quotes.jpg) --- ## Need to supercharge your storytelling? Let’s discuss how AP ENPS and AP Playbook can optimize your content production, story planning and broadcast workflows to elevate your audience engagement. [GET IN TOUCH](https://workflow.ap.org/contact/)