What is AP Playbook?
AP Playbook is the cloud-hosted, story-centric planning platform that turns your ideas into compelling content.
With real-time collaboration, detailed story planning, task assignments, and progress tracking all in one place, AP Playbook makes it easy for teams to work together.
From breaking news to long-term investigations, AP Playbook streamlines the entire editorial process, allowing newsrooms to deliver high-quality content faster and more efficiently than ever before.
Customized to your workflow
We provide expert advice to help you and your team customize AP Playbook for maximum planning efficiency.
Seamless integration
AP Playbook's powerful API seamlessly integrates with your newsroom's existing tools, such as Teams and Slack, enabling effortless communication and collaboration across all platforms.
Publish effortlessly
With AP Playbook you can easily create placeholders directly in your CMS or push content directly to social media, saving you valuable time and ensuring your content reaches your audience faster.
Simple Resource Management
Setting up projects to develop new audiences? Track budgets for new content creation or manage freelancer assignments effectively with AP Playbook.
Free upgrades, 24/7 support
Anytime access to expert help and support from a team that understands how to create compelling content. With AP Playbook you can be assured that our upgrades are always free.
Customized to your workflow
Seamless Integration
Publish effortlessly
Simple Resource Managment
Free Upgrades, 24/7 Support
Why AP Playbook is perfect for your team?
With AP Playbook, you can turn your ideas into compelling stories and keep track of your assignments all in one centralized platform. Say goodbye to the hassle of siloed teams and missed stories, and hello to real-time collaboration, priority task management, and streamlined workflow.
With access to pitch stories, track progress, and meet deadlines, you’ll be able to stay organized and produce high-quality journalism that meets the demands of a modern, story-centric newsroom.
With a powerful API integration, you can seamlessly work across different tools and systems, making your job even easier.
AP Playbook empowers you to take control of your story planning, so your team can focus on what you do best: telling the stories that matter.
Why AP Playbook is perfect for your team?
With AP Playbook, you can turn your ideas into compelling stories and keep track of your assignments all in one centralized platform. Say goodbye to the hassle of siloed teams and missed stories, and hello to real-time collaboration, priority task management, and streamlined workflow.
With access to pitch stories, track progress, and meet deadlines, you’ll be able to stay organized and produce high-quality journalism that meets the demands of a modern, story-centric newsroom.
With a powerful API integration, you can seamlessly work across different tools and systems, making your job even easier.
AP Playbook empowers you to take control of your story planning, so your team can focus on what you do best: telling the stories that matter.
True story-centricity: how AP Playbook works
Whenever a story breaks, you need a system that allows you to plan, track and manage ongoing and upcoming coverage. Prioritization is key, and allocation of resources relies on intuitive software. With AP Playbook, the newsroom is always at your fingertips.
Plan
Audience engagement comes from effective planning. Utilize topic cards for top-level stories and assignment cards for individual tasks. With configurable and multiformat planning, your entire team gets visibility into daily and future coverage from anywhere in the world.
Monitor
Receive notifications of new assignments and story developments through our app, by text and via email. Our instantly-digestible timeline view gives you clarity of the coming day and week, and you can easily reschedule coverage with simple drag-and-drop functionality.
Map
Instantly view the real-time location of current stories and your reporters, and get on-the-go directions. Assignment editors can swiftly identify the location of field crews to make informed deployment decisions in response to breaking stories.
Search
Searching has never been easier. Harness the power of our Solr Search functionality to rapidly find events and assignments - search by hashtag, key terms, team members and more. Plus, configure newsroom activity the way you want to view it: by location, format, date, owner and more.
Integrate
Our smart API quickly ingests event feeds to create a breakdown of newsworthy items. Playbook works seamlessly with countless third-party applications, and affords you customizable action buttons for robust API integrations. Site single sign-on or multifactor authentication? Playbook integrates seamlessly.
Create
Maximize creativity and optimize efficiency through custom templates in our specially-designed newsroom management software. Select required fields before a story can be added to the system, and allow your journalists to keep their work separate and secure until it's ready for the wider team.
Budget
Gain insight into cost-efficiencies within your newsroom software. Experiment with new content sets, allocate budget and track costs on specific assignments. Playbook gives you an actionable view of individual or cumulative story expenses.
True story-centricity: how AP Playbook works
Whenever a story breaks, you need a system that allows you to plan, track and manage ongoing and upcoming coverage. Prioritization is key, and allocation of resources relies on intuitive software. With AP Playbook, the newsroom is always at your fingertips.
Plan
Audience engagement comes from effective planning. Utilize topic cards for top-level stories and assignment cards for individual tasks. With configurable and multiformat planning, your entire team gets visibility into daily and future coverage from anywhere in the world.
Monitor
Receive notifications of new assignments and story developments through our app, by text and via email. Our instantly-digestible timeline view gives you clarity of the coming day and week, and you can easily reschedule coverage with simple drag-and-drop functionality.
Map
Instantly view the real-time location of current stories and your reporters, and get on-the-go directions. Assignment editors can swiftly identify the location of field crews to make informed deployment decisions in response to breaking stories.
Search
Searching has never been easier. Harness the power of our Solr Search functionality to rapidly find events and assignments - search by hashtag, key terms, team members and more. Plus, configure newsroom activity the way you want to view it: by location, format, date, owner and more.
Integrate
Our smart API quickly ingests event feeds to create a breakdown of newsworthy items. Playbook works seamlessly with countless third-party applications, and affords you customizable action buttons for robust API integrations. Site single sign-on or multifactor authentication? Playbook integrates seamlessly.
Create
Maximize creativity and optimize efficiency through custom templates in our specially-designed newsroom management software. Select required fields before a story can be added to the system, and allow your journalists to keep their work separate and secure until it's ready for the wider team.
Budget
Gain insight into cost-efficiencies within your newsroom software. Experiment with new content sets, allocate budget and track costs on specific assignments. Playbook gives you an actionable view of individual or cumulative story expenses.
Plan
Monitor
Map
Search
Integrate
Create
Budget
Creating a story-centric workflow?
Discover how AP Playbook can transform your team’s storytelling with streamlined, collaborative planning.
Publish Smarter with AP Cast
Once you’ve planned your stories in AP Playbook, your teams can curate content seamlessly across multiple platforms and output types using AP Cast.
Used by some of the world’s largest media houses, AP Cast is an ideal solution for organizations who work across teams and inboxes, to plan, curate, and schedule content for digital news sites, newsletters, CMS systems or print publications.
Curate smarter with AP Cast
Manually curating content for a website, newsletter or print newspaper can be tedious work. It takes up valuable time, resources, and can be prone to errors, leading to missed stories and missed opportunities. But there is a solution: AP Cast.
Used in conjunction with AP Playbook, AP Cast enables you to streamline the content curation process, allowing you to quickly and easily prioritize your work, collaborate with your team in real-time, and stay organized.
Streamline your entire newsroom workflow by integrating with the existing tools and systems that your team is already familiar with, such as Teams, Slack, or your CMS.
As a cloud-hosted solution, AP Playbook offers the flexibility and scalability that modern newsrooms need to keep up with the fast-paced, 24/7 news cycle.
With AP Playbook's real-time collaboration features, you can assign projects & tasks to available colleagues close to the scene of a breaking news story.
AP Playbook's global coverage views allow you to track coverage over the world in real-time, making it easy to identify gaps and assign stories to your team. This ensures that your newsroom is always on top of the latest breaking news, no matter where it happens.
At AP Workflow Solutions, we understand the challenges that come with implementing a new system in a fast-paced newsroom. Our team of experts will work closely with your newsroom to customize and ensure a seamless integration with your existing tools, such as Teams, Slack, or your CMS.
We'll provide hands-on training and support, so your team can get up and running with the system quickly and easily. Our smart help feature, Walkme, is designed to guide users through the system, minimizing any learning curve.
We also offer free upgrades and support that's available around the clock, so you can have peace of mind knowing that we're always here to help.
Intuitively Customizable
Playbook is the newsroom management software where stories begin. Rather than dictating your workflow or stifling your teams’ creativity, it’s designed to fit right into your working processes, and painlessly optimize the vital creativity needed to turn raw news into powerful stories. It’s configurable, without being overwhelming. The AP Workflow Solutions team is made up of experienced journalists, so we understand the pain points of trying to adapt to unwieldy platforms. Playbook has been engineered with tools that work with you. From viewing your upcoming coverage by day or week, to adjusting the color signals for top-priority news; Playbook dovetails with the way you want to tell the story.
Limitless Integration
Our powerful API integrates seamlessly with the tools your organization already uses, such as Teams or Slack, allowing you to work in the way you want but with a centralized platform to unify collaboration. Moreover, the API is capable of processing streams of data from multiple sources, turning an ad hoc collection of news events into a prioritized schedule of stories. Through additional features such as customizable action buttons for sturdy API integration, to single sign-on/ multifactor authentication flexibility, our potential for integration is limitless. Playbook doesn’t present one problem as the solution to another; it’s an efficient newsroom management software that works with you, in the way you want it to, and keeps your team at the heart of the story.
A Complete Help Facility
The AP Workflow Solutions team doesn’t just sell you newsroom software and leave you to figure it out. Your license for Playbook gives you unlimited access to our fully-managed, consultative support network and facilities, and upgrades at no additional charge, always - on top of some incredibly powerful story-centric software. You’ll avoid long onboarding and wearisome training programs with our smart self-guided training mechanism and, of course, our 24-hour support is there whenever you have a question. With upgrades included, robust help facilities and expert support, Playbook is the news production software that works with you and for you.
Our News & Insights: Blog, Webinars and Press Releases
Looking for more story-centric insight, a resource to upskill your team, or a recent press release? You’ll find it all – and more – in our news and insights hub.
Unlock your storytelling potential with AP Playbook.
Explore how AP Playbook can streamline your team’s planning workflow and unleash their creativity. Contact AP Workflow Solutions for a demo today.