AP WORKFLOW SOLUTIONS
AP WORKFLOW SOLUTIONS
AP WORKFLOW SOLUTIONS
AP WORKFLOW SOLUTIONS
We’ve been blaming speed for newsroom mistakes. But what if that’s the wrong target?
Most errors don’t happen because journalists move too fast. They happen because they’re stuck juggling six tools, four platforms, and no shared context. The problem isn’t pace, it’s process. The solution? Rethink your workflow from the story out.
In this post, we’ll show why story-centric publishing is the key to newsroom efficiency that doesn’t compromise accuracy.
Too many newsroom systems are still optimized for platforms,, not stories. That means more copy-pasting, more tab-switching, and more confusion. Journalists spend time asking, “Which version went where?” instead of reporting. In an age where audiences expect updates instantly, the old editorial workflow can’t keep up.
Insight: According to the Reuters Institute Digital News Report 2025, over 60% of newsroom leaders say inefficient internal processes – not speed – are a major obstacle to delivering timely, accurate content across platforms.
Story-centric tools treat the story, not the output – as the core unit. This approach anchors every version, format, and update to a single source of truth. Whether publishing to digital, broadcast, or social, everyone works from the same live content. It’s faster, more accurate, and significantly less stressful.
• Aligns editorial teams across platforms
• Reduces duplication of work
• Keeps versioning consistent and visible
Leading solutions like AP Storytelling eliminate the need for extra tabs and siloed tools. The result? More time spent on coverage, not formatting. Fewer missed details. Less editorial risk. This is newsroom efficiency designed with journalism in mind.
Explore how AP Workflow Solutions supports story-centric publishing with editorial integrity built in.
Speed isn’t killing journalism. Disconnected workflows are. The fix isn’t to slow down – it’s to simplify how journalists work. With story-centric publishing, newsrooms can stay fast without sacrificing accuracy
See how story-centric publishing helps your team work smarter
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You don’t need another content platform.
You need tools built for what journalism actually demands – speed, clarity, and collaboration under deadline. That’s exactly what we’ve built.
Explore the systems trusted by leading newsrooms around the world:
Plan, script, and publish without switching tools.
Story-centric from the start. Built for digital, broadcast, and social. Our ‘Responsible’ AI helps version stories faster, without losing editorial control.
The broadcast system trusted by newsrooms worldwide.
Live rundowns, scripting, and real-time coordination now fully integrated with AP Storytelling. Built for control rooms. Designed for speed.
THE ASSOCIATED PRESS
Advancing the Power of Facts
The Associated Press is an independent global news organization dedicated to factual reporting. Founded in 1846, AP today remains the most trusted source of fast, accurate, unbiased news in all formats and the essential provider of the technology and services vital to the news business. More than half the world’s population sees AP journalism every day.
AP WORKFLOW SOLUTIONS
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